The Coronation Group Blog

This blog breaks down lifecycle marketing, email, paid social, and conversion strategy - all focused on turning traffic into long-term revenue through education-first systems, not hacks that annoy or burn out potential customers.

Lifecycle Marketing: Strategy, Stages, Channels, and Systems That Actually Scale

Lifecycle Marketing: Strategy, Stages, Channels, and Systems That Actually Scale

Ethan Norville
Published on: 31/12/2025

Lifecycle marketing explained: stages, strategy, channels, and metrics that drive real LTV. Learn how modern teams build lifecycle systems that scale.

Lifecycle and Email marketing
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Why Most Lifecycle Marketing Is Built Backwards

Why Most Lifecycle Marketing Is Built Backwards

Ethan Norville
Published on: 22/12/2025

Why most lifecycle, email, and SMS marketing strategies fail—and how building around customer education improves customer retention, LTV, and paid acquisition.

Lifecycle and Email marketing
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